Make Yourself More Marketable

Make Yourself More Marketable

Marketing
While it's great to be strategic and focus on those channels that maximize ROI, having multiple marketing streams can help your business stay nimble enough to survive any sudden changes that might come it's way.Your target audience may have a preference in platform, but what if they shift, or the market forces a transition? You can be great at what you do, but you’ll get nothing in return if no one can find you.So, are there any benefits in using a variety of marketing channels? If so, what are they? You Can Follow Your Customer's Journey - It is not about your channels; it is about your target audience, where they learn about you and how they make a decision about your products. Therefore, diversifying is not just about the…
Read More